Campaigns

We believe that the Bay Area must be a place where everyone has a stable, affordable place to call home. In the face of a severe affordable housing shortage, rising rents, and an increase in homelessness, we need bold solutions that address these intertwined challenges and enable our region to achieve its fullest potential. That’s why the NPH Action Fund powers campaigns to win housing resources at the ballot box. Together, we can build a future for the Bay Area that is rooted in justice, community, and possibility.

The NPH Action Fund is currently working to secure the passage of the 2026 Statewide Housing Bond bills, Assembly Bill (AB) 736 and Senate Bill (SB) 417, which will generate $10 billion for affordable housing in California, if approved by voters. To respond to proposed federal cuts and address the shortage of affordable homes, the housing bond will provide much-needed resources to support affordability.

The NPH Action Fund is helping to plan for Bay Area communities to secure revenue for affordable housing on the ballot. Alameda, Marin, San Francisco, Santa Clara, Sonoma and other jurisdictions are all considering measures in 2026 to provide individuals and families with affordable places to live. With uncertainty from federal and state budgets, these local measures provide stable funding for the Bay Area that cannot be taken away by the state or federal governments.

NPH Action Fund Endorses Yes on Santa Clara County’s Measure A

Measure A is a local, five-year ⅝-cent sales tax that would generate $330 million annually to protect healthcare access in Santa Clara County. It’s a temporary but essential response to massive federal healthcare cuts that threaten to shut down emergency rooms, trauma centers and local clinics. Measure A ensures that every dollar stays in Santa Clara County, with strict independent audits and oversight to keep lifesaving care available for everyone. While revenues will go into the general fund, the purpose of the sales tax is to make up for the loss of federal funding under HR 1, including the loss of Medicaid funds, and to stabilize the Santa Clara Valley Healthcare system. This measure will protect essential access to healthcare for Santa Clara County community members, including tens of thousands of affordable housing residents who depend on quality healthcare to thrive. 

NPH Action Fund Endorses Yes on Sausalito’s Measures J & K

Measure J would approve the rezoning of 12 commercial lots identified as opportunities for housing development in the city’s Amended Housing Element. Measure K would rezone a two-acre portion of the City-owned Martin Luther King Jr. property, which is identified as an opportunity site for housing development in the Amended Housing Element, to allow for 50 units of senior housing. To remain in compliance with state housing law, Sausalito must approve both rezonings.

NPH Action Fund Endorses Yes on Santa Cruz’s Measure C

Measure C (Workforce Housing Affordability Act of 2025) would make it easier for teachers, healthcare workers, service workers and other essential workers to afford housing nearby, closer to work that supports our community. The measure is a voter-led initiative proposed by Housing Santa Cruz County. The two-part measure would establish a parcel tax of $96/parcel with exemptions, and a transfer tax on properties valued greater than $1.8 million. The measure would raise an estimated $5 million annually and would sunset after 20 years. 87% of revenues would be dedicated to affordable housing programs and projects, 10% would be dedicated to homelessness prevention, and a maximum of 3% could be used for community oversight and administrative expenses in implementation.

NPH Action Fund Opposes Santa Cruz’s Measure B

Measure B (Workforce Housing and Climate Protection Act of 2025) is a voter-led initiative proposed by the Santa Cruz County Association of Realtors, introduced with the intention to compete with Measure C and reduce its chance of passage. Measure B would establish a parcel tax of $50/parcel with exemptions and a lower-rate property transfer tax, which would only apply to properties valued above $4 million. The measure would raise an estimated $1-2 million per year. 87% of revenues would be dedicated to a) affordable housing and b) repairs to the Santa Cruz Wharf and other roads and city facilities impacted, or anticipated to be impacted, by climate change. 10% would be dedicated to homelessness prevention, and a maximum of 3% would be dedicated to community oversight and administrative expenses. These taxes would sunset after 10 years. (If both Measure B and C are approved by a simple majority of voters, the measure that receives a greater number of votes will take effect.)

Paid for by NPH Action Fund Political Issues Committee. Committee’s Top Funders: San Francisco Foundation, Silicon Valley Community Foundation, Bay Area Neighbors for Affordable Housing, sponsored by NPH Action Fund.